Debbie - Fundraising and Marketing

To raise funds for our film me and Lucy looked for any way possible to get people to donate, although our group could cover most of the budget we still needed some money to get us the final things.

Bake sale 

Bake sales have become quite a common thing at UCA for people to do. All though we used online donations as well people either did not click on the link or forgot to donate in time. How ever sitting out side in the cold for a while  meant people walking passed us couldn't really forget to donate and got food too, so win win.  As i was doing the paper work and casting at the time lucy didnt the risk assments and orginising the bake sale, but kept me in the loop with times and plans ETC 

Su night 

Along side the bake sale me and lucy also hosted our own event at the su. For this i spent days making the perfect play list and writing a pub quiz based on music i loved. Apart from raising money this was just a laugh to do really. We both jsut wanted a night to enjoy music we liked and hang out with friend whilst doing work at the same time.  

Indegogo 

https://www.indiegogo.com/projects/d-eb31e/x/12492561#/

This was my main focus for fundrasing. For this i had to right an in detail pitch about the film, create perks as rewards  and make a trailer so people knew what they were getting them self in for. All of this took weeks of planning an orginising. We tired to keep it professional by creating pre production work for the trailer, it also doubled up as a pre vis as we got time in G12 were i messured the flats and space we needed. We also went in the photography studio and took proffesional photos of ourself so people thought we were legit.

trailer 

Besides writing the indgogo page i did alot of reaserch into what makes crowd funding sucessful.

http://www.indiewire.com/article/indiewires-ultimate-guide-to-crowdfunding-for-filmmakers
http://www.raindance.org/fund-your-film-with-raindance-and-indiegogo/
https://support.indiegogo.com/hc/en-us

i choose indegogo over any other website as if we didnt reach our goal we still got some of the funds we raised. 

Facebook 

Along side this to get more people interested in the film i ran a face book and youtube page, here i would post updates, news , behind the scenes all that jazz to get people interested in the project. I still after fundraising keep posting on the page as i feel it is a good way to document the work i have been doing and share it with everyone.

we also created concept art and posters for the film on here

then if we wanted to share the film publically could use this to launch our film on.

https://www.facebook.com/debbieFilm/

Trailers

i then also, becuase if that isnt enough marketing allready created short little clips of the trailer and publised them on the films youtube  to get people interested in the project

Over all marketing was never something i planned to do as a producer... how ever it has been fun to learn and reaserch. I feel its a great way to document and share the process with a wider audience.