Working title- DFSA Cell advert
Duration – 90 seconds
Target audience – 6th form/
college students, Males/Females aged 16-18
Synopsis- We open in a prison cell type room resembling that of a mental asylum.
There is a distinct lack of colour in the room everything being grey or the
colour is toned down. The décor of the room hints at this being an unforgiving
no creative place heavy. There is no sense of personality or flare around the
furniture is basic with textbooks and a few old VHS tapes placed around the
room.
You hear a door being opened and the character being thrown into the cell and the door shuts behind them. The character is wearing a straight jacket. You hear a voice stating “you can’t come out come out until you learn to be less creative”
Not liking the cell in the few seconds they have been in there the character brakes out of the straight jacket and begins to peel away at the wallpaper. As they do this they see a glimpse of light coming through the torn paper. They promotes them to break through the wall where they fall into room full of boxes witch are displaying work from digital film and screen arts. The camera pans up and you see the whole thing is just a set to advertise the course
You hear a door being opened and the character being thrown into the cell and the door shuts behind them. The character is wearing a straight jacket. You hear a voice stating “you can’t come out come out until you learn to be less creative”
Not liking the cell in the few seconds they have been in there the character brakes out of the straight jacket and begins to peel away at the wallpaper. As they do this they see a glimpse of light coming through the torn paper. They promotes them to break through the wall where they fall into room full of boxes witch are displaying work from digital film and screen arts. The camera pans up and you see the whole thing is just a set to advertise the course
Suggested elements:
· Camera movement- Zoom out, close ups.
· Editing- Split screen, transitions.
· Location- Cell block, futuristic room
· Props- Table, bed, books, tape, boxes
· Costume- straight jacket, white trousers
Personnel requirements-
· Cast- Male/female student
· Crew- Director, 1 ad, camera operator, boom holder, hair/make
up, line/grip
Rational- This is an interesting
and unique way to show case the best of digital film and screen arts work and
promote the course to potential students without creating a traditional show
reel.
Feasibility- Props brake- Have
spare props
Faulty equipment- Check equipment
before the start of filming.
Technical resources- camera, memory card,
microphone, computer, final cut.
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